Scoping Mobility as a Service in Strathclyde: Summary report

Urban Foresight Limited is registered with the ICO as an organisation that processes personal data. This notice is in line with the Data Protection Act 2018.

We use cookies on our website to help us to improve your experience of our website and to ensure that it performs as you expect it to.

Cookies are files containing small amounts of information, which are downloaded to your computer or mobile device by websites that you visit. They can be used to improve your experience of using a website, for example, by remembering your language selection or 'personalising' content based on your location as well as to provide information to the owners of the site.

Cookies can be first party (set by us) or third party (set by another company when you visit our website e.g. Google Analytics or advertising cookies). These are used both for the purposes of understanding user engagement and improving your experience, as well as serving more relevant content and adverts.

Websites must get consent to send cookies to your computer or mobile device unless the cookies are strictly necessary to provide services to you. While the information does not usually directly identify you, details such as the device, operating system and type of browser may be considered personal data as it helps to create a more personalised web experience.

 

Cookies collected

We use the following types of cookies to better improve your overall web browsing experience and provide us with information on how our website is being used and what we can do to improve your experience when visiting it. These cookies also connect you with your social networks and tailor advertising to better match your interests.

 

Necessary

These are cookies that are vital to the function of Urban Foresight and include those used for the purposes of content delivery networks (these improve page load speeds) and administration of our cookie management tool. This may include things like your language preferences or server-based cookies intended to keep our site running and operational. If disabled, your site experience will likely be impacted.

 

Advertisement

Cookies are used to ensure advertisements are tailored to your interest as well as limit how and when you see these.

 

Analytics

We use third-party partners and internal web technologies to monitor and measure the performance of our site. We, or our partners, may use cookies to track when you first visited and performance-related information like how long the site took to load. We rely on this to keep our site safe, secure, and operational.

 

Google Analytics

Google Analytics is a widely used analytics platform for tracking visitors and their interactions on a website. Urban Foresight uses this tool to measure traffic volumes and identify areas for improvement. As its cookie is persistent, you will have to manually remove this from your browser. You can either do so by deleting cookies within your browser, or by opting out via Google Analytics.

 

Managing cookies

To find out more about cookies, including how to see what cookies have been set take a look at all about cookies or  the about cookies webpage.

 

If you have any queries about our use of cookies please contact us at:

Rachel Beeton - Data Protection Officer (DPO)

Urban Foresight
3 Science Square
Newcastle upon Tyne
NE4 5TG
e: hello@urbanforesight.com / t: +44 (0)191 814 2210